Which Amadeus tribe are you?
By IAG | February 12th, 2007 | Posted in amadeus, travel | No Comments
Amadeus just released a report worth looking at. They define four tribes – global executives, active seniors, global clans (?) and cosmopolitan commuters.
Its an odd thesis and seems to ignore the 800lb elephant in the room – the LCCs. These have had more impact on changing travel patterns than anything – we think. For a sample or two, look at what easyJet and Ryanair have done in Europe. Or better yet, look ta what's going on in the Middle East with Air Arabia. How can one ignore what this means to travel?
It seems Amadeus forgot about that tribe called normal people who want the most for the least. But then Amadeus may not have heard about WalMart either.
Which Amadeus tribe are you?
By IAG | February 12th, 2007 | Posted in amadeus, travel | No Comments
Amadeus just released a report worth looking at. They define four tribes – global executives, active seniors, global clans (?) and cosmopolitan commuters.
Its an odd thesis and seems to ignore the 800lb elephant in the room – the LCCs. These have had more impact on changing travel patterns than anything – we think. For a sample or two, look at what easyJet and Ryanair have done in Europe. Or better yet, look ta what's going on in the Middle East with Air Arabia. How can one ignore what this means to travel?
It seems Amadeus forgot about that tribe called normal people who want the most for the least. But then Amadeus may not have heard about WalMart either.
